Olfactory perception of Imagin'Office office spacesMore than ever, our face-to-face workplaces must provide us with everything we need to carry out our professional activity in the best possible conditions and in harmony with our environment.
At Imagin'Office, we offer shared or coworking offices that are in line with our vision of eco-responsibility, in order to limit our carbon footprint, but also workplaces, where everyone can flourish through the space offered, whether individual or collective (kitchen, place to rest or creativity), services (meeting rooms, secure high-speed web) and our Office Managers to create the optimal working atmosphere.
This perception of our working environment involves stimulating our 5 senses, particularly smell. The sensory experience is key to our fulfillment and well-being. That's why, when we set up our 1st site, we wanted our offices to have a "stimulating scent of well-being".
ScentAir, a leading partner
So we approached a company specializing in olfactory experiences: ScentAir, an international group whose European headquarters have been based in Toulouse for over 20 years!
The original idea was to offer fragrances that would enhance the customer experience. First the hotel industry, then retail, investigated this field to create an olfactory identity for their brands. Then it spread to all professional fields, and the contribution to people's well-being became important in the choice of scents.
ScentAir's long experience in developing home fragrances and guaranteeing their scents by adhering to the most stringent quality and environmental standards, such as those of IFRA (International Fragrance Association) and REACH (European Union regulation to protect human health and the environment against the risks associated with chemical substances), made it an obvious choice.
ScentAir works with the world's greatest "Nez" to develop their fragrances, and most of them are based in Grasse, in south-eastern France, a guarantee of immense know-how and rich, diverse fragrance panels.
So, how do we choose among the 122 fragrances on offer?
The choice of fragrance for Imagin'Office
First of all, we explained what we did, and above all how we wanted to bring a different offer with more space, more comfort and more eco-responsibility to our customers. We then explained how we wanted our customers to feel in our shared offices and coworking spaces.
The ScentAir teams worked with us to pre-select 4 different scents, then we tested each of them. For several weeks we experimented with the different fragrances in our offices, one after the other. It was a long process, but the result was unanimous. Meryem, co-founder of Imagin'Office, reveals the winner:
"It's citrus and black tea. We unanimously chose this one. Although the initial theme was vegetal, a combination of fig and laurel, we finally opted for this mix, which we felt was both sweet and fresh, and representative of Imagin'Office's brand identity."
Today, this scent contributes to the fact that our customers find that there's something different about Imagin'Office spaces, and that they really feel at home.
So come and take a breath of fresh air in Imagin'Office shared offices in Neuilly, Paris or Lyon.